
WHY KEYSTONE
Starting a small loan company
According to Allied Market Research, the global small loan market was valued at $31.3 Billion in 2023 and is projected to reach $158.7 Billion by 2032.
KeyStone Financial has been in business since 2018 serving thousands of small loan customers. The founder has been in the consumer lending business for 40 years working with some of the biggest consumer loan companies in the industry. With our time tested business model and proprietary lending models, KeyStone offers you flexibility and opportunities for growth in an ever-expanding industry.
In 2023 a Federal Reserve survey on Household Well-Being revealed that 37% of adults said they would not be able to cover a $400 unexpected expense with cash. KeyStone is there for these customers to cover the gap. Our loans are installment loans, underwritten to ensure customers can pay them back and potentially improve their credit. KeyStone does not make payday loans.
One of the most exciting aspects of our small loan franchise business opportunity is that it’s flexible. Some franchisees may choose to take an active role in the day-to-day management of their store, while others act as absentee owners. As you gain experience, you may even choose to operate multiple franchise locations, dividing your time between locations. Whatever type of owner you aspire to be, KeyStone has the small loan business opportunities and support to match your goals.

Training:
With an array of in-person, onsite and online training, we make sure you are properly equipped with all the tools you need to start your small loan business and potentially get a high return on your investment – both before and after opening day of your KeyStone Financial branch.

Technology:
We have canvassed the US for the most cost-effective and reliable loan origination and servicing system. Today, we proudly partner with a specialized software provider to deliver cutting-edge technology and ensure a smooth transition as you open your branch.

Support:
You’re not in this alone. When you sign with KeyStone, you are connected to a personal Franchise Consultant. These experts all have KeyStone in-store experience and will help you every step of the way to opening an operating your KeyStone franchise. You’ll have all the tools and support you’ll need for success.

Flexibility:
Take an active role in the day-to-day management of your small loan business, or manage the business from afar. As you gain experience, you may even choose to operate multiple franchisees, dividing your time between each. KeyStone has the support to match your goals.

Brand:
While KeyStone is a fairly new brand, it is federally trademarked and we have produced a complete library of marketing materials that simultaneously promote the branch and drive traffic to your small loan franchise store.

Networking:
You do not need experience in the small loan lending business in order to successfully operate a KeyStone Financial branch. We will ensure you talk with other KeyStone employees and franchises as the business grows to ensure you are learning just as much from your fellow KeyStone operators as from us.